About
How to build a media business by two outsiders learning the craft. Matt Reustle and Dom Cooke have decades of experience in investing but almost none in the media industry. In each episode, they talk to great media operators, document their own media building efforts, and dissect their favorite business content.
Matt is CEO of Colossus. Dom is Head of Content at Colossus.
Featured
Making Media
Ep.51
The Evolution of FreightWaves
Craig Fuller is the CEO of FreightWaves and FLYING Magazine. We cover how he launched a media business for FreightWaves, his playbook for acquiring specialized publications, and how he turned around a 100 year-old magazine.
01.04.2024
Making Media
Ep.45
Inside Architectural Digest
Amy Astley is the Global Editorial Director of Architectural Digest. We cover the ways in which Amy rejuvenated AD, why the magazine still holds so much weight in today's digital age, and what she's learned from Anna Wintour.
11.13.2023
Making Media
Ep.20
Morgan Housel on Writing
Morgan Housel is a best-selling financial writer. We cover his process in detail, how he writes one sentence at a time, and which authors he looks up to.
05.25.2023
Collections
Most Popular
Making Media
Ep.42
The Power of a Newsletter
Lenny Rachitsky is the founder and author of Lenny’s Newsletter. We cover the strategy behind his media offerings, why he doesn't want any employees, and how he's built an audience of 500,000 people.
10.19.2023
Making Media
Ep.41
Debriefing a Successful Launch
Matt Reustle and Dom Cooke are CEO and Head of Content at Colossus. We cover the tactics behind a successful podcast launch, what we did differently to previous launches, and what the most important things are.
10.17.2023
Making Media
Ep.40
Media Playbooks: Events, New Verticals, and More
Jacob Donnelly is the founder of 'A Media Operator' and publisher at Morning Brew. We cover the compelling business model behind events, the playbook behind launching new verticals, and Jacob's pick for the most audacious media operator.
10.12.2023
Making Media
Ep.39
7 Nuggets of Media Wisdom
Today on Making Media Matt shares his top 7 bits of media wisdom that he has thoughtfully curated during his efforts to build a media company. Each individual guest and episode offers a new takeaway, and Matt attempts to find the thread that goes between all of these lessons.
10.05.2023
Making Media
Ep.38
Life as a Writer with David Coggins
David Coggins is a New York Times best-selling author. We cover his writing process, how he maintains his creative identity across vastly different mediums, and his advice for young creatives.
09.28.2023
Making Media
Ep.37
The Voice of Pickleball
Thomas Shields is the founder of The Dink. We cover his journey of building The Dink, the decision to focus exclusively on Pickleball, and monetization.
09.21.2023
Making Media
Ep.36
More with Less Media
Brian Morrissey is a long-time media executive and the author of The Rebooting. We cover the Barstool/Penn breakup, Brian's personal experience starting his media company, and his assertion that the media is experiencing a "more with less" era.
09.14.2023
Making Media
Ep.35
Wall Street’s Art Critic
Matt Levine is the author of Money Stuff, an influential newsletter on Wall Street. We cover his love for complex and weird market structures, his view on Crypto and SPACs, and which nook of finance he'd most like to work in.
09.07.2023
Making Media
Ep.34
Flying Under the Radar with Flightradar24
Fredrik Lindahl is the CEO of Flightradar24. We cover how Flightrader24 tracks 250,000 flights using crowdsourced information, how they grew to 50 million users a month, and how they built a lucrative subscription business.
08.31.2023
Making Media
Ep.33
Courtside with The Tennis Podcast
David Law is the co-founder of the biggest podcast in tennis called "The Tennis Podcast. We cover their grueling 11-year journey to success, how they crafted their monetization strategy, and the difference between broadcasting on Radio/TV and podcasts.
08.24.2023