Show Notes

(00:02:13) - (First question) - The evolution of Joanna's relationship with Marvel

(00:05:22) - Ranking the importance to the success of The Marvel Cinematic Universe

(00:07:00) - The importance of technology early on with the films

(00:08:27) - How Marvel thinks about the distribution of its intellectual property

(00:11:18) - The lessons from Marvel's strategy to focus movies on B their grade characters

(00:14:26) - Joanna's opinion on whether the success of The Avengers also might have led to Marvel's downfall

(00:17:41) - Whether MCU's success was an organic result of timing or if there's a replicable formula for success today

(00:23:10) - How David Maisel pulled off the Merrill Lynch financing deal

(00:27:06) - Kevin Feige's long-term plan and whether the interconnected universe was always a core idea

(00:30:16) - The unique ownership situation of the Hulk between Marvel and Universal

(00:34:16) - Marvel's retention of autonomy key to the Disney acquisition

(00:37:52) - Post Avengers Endgame and possible reasons why MCU has struggled

(00:41:12) - The effect Disney Plus has had on MCU

(00:43:23) - The difficulties Marvel faces with creating TV content

(00:47:17) - Moving forward and future potential with iconic properties like the X-Men and Fantastic Four

(00:51:17) - Joanna's opinion on the statement that Marvel has ruined movies

(00:55:29) - Debrief