Founders
Episode 7 #7 Grinding It Out: The Making of McDonald’s
Founders

Episode 7: #7 Grinding It Out: The Making of McDonald’s

Founders

Episode 7

#7 Grinding It Out: The Making of McDonald’s

David Senra is the host of Founders, where he studies history's greatest entrepreneurs. This is what he learned from reading Grinding It Out: The Making of McDonald's by Ray Kroc.

What I learned from reading Grinding It Out: The Making of McDonald's by Ray Kroc.

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#7 Grinding It Out: The Making of McDonald’s

Introduction

"My enthusiasm for their operation was genuine, and I hoped it would be infectious and rally them in favor of the plan, I had mapped out in my mind. 'I've been in a lot of kitchens of a lot of restaurants and drive-ins selling multi-mixers around the country,' I told them. 'And I've never seen anything to equal the potential of this place of yours. Why don't you open a series of units like this? It would be a gold mine for you and for me, too, because everyone would boost my multi-mixer sales. What do you say?' Silence. I felt like I dragged my tie in my super something."

"The 2 brothers just sat there looking at me, then Mac gave that little wince that sometimes passes for a smile in New England and turned around in his chair to point up at the hill overlooking the restaurant. 'See that big White House with the wide front porch?' he asked. 'That's our home, and we love it. We sit out on the porch in the evenings and watch the sunset and look down on our place here. It's peaceful. We don't need any more problems. We are in a position to enjoy life now, and that's just what we intend to do.'"

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