Business Breakdowns
Episode 54 Afterpay: Buy Now, Pay Later
Business Breakdowns

Episode 54: Afterpay: Buy Now, Pay Later

Business Breakdowns

Episode 54

Afterpay: Buy Now, Pay Later

Joe Magyer is a global equity and angel investor. We cover how the "Buy Now, Pay Later" model compares to traditional credit cards, how Afterpay differentiates itself from peers, and how it is set to benefit from its acquisition by Block.

This episode is brought to you by:

Tegus. Tegus is the new digital hub for market intelligence. The Tegus platform empowers Investors and Corporate Development teams to invest smarter by pairing best-in-class technology with the highest quality user-generated content and data. Find out why a majority of the top firms are using Tegus on a daily basis. If you're ready to go deeper on any company and you appreciate the value of primary research, head to tegus.co/breakdowns for a free trial.

Daloopa. Daloopa streamlines a major pain point for investors. By capturing all of a company's KPIs and adjusted financials into their database, Daloopa makes it easy to quickly update your models for what matters. Daloopa uses AI to find every KPI disclosed - from charts, to text, and even from footnotes of investor presentations. Daloopa updates these KPIs and data points in your existing Excel models in one click, regardless of your source or format. Test Daloopa for free at daloopa.com/Patrick.

[00:02:52] - [First question] - What is Afterpay and what it does

[00:07:07] - Size and scope of Afterpay today

[00:08:27] - The founding story and their growth being such a young company

[00:12:11] - History of the buy now pay later industry

[00:13:34] - How their payment models tend to work and how these companies make money

[00:16:35] - Unit economics, transaction structure and how money is made

[00:21:44] - How Afterpay drives leads to people via their app and merchant aggregation

[00:23:39] - An early focus on fashion and expanding beyond their core clientele

[00:27:13] - Cost of sales and thoughts on taking more credit risk

[00:31:54] - Losses as a part of cost of sales and interest

[00:33:48] - Unique things that Afterpay can do given their business model that others can’t

[00:35:21] - Growth levers for this business 

[00:38:29] - Other major things they’re spending money on and their acquisition by Block

[00:44:28] - The competitive landscape in the BNPL industry

[00:47:54] - Afterpay’s flywheel and how they’ve built it better than others

[00:49:34] - Whether or not regulation plays a role in this space

[00:52:21] - What will have gone right in the next five years to ensure Afterpay’s growth curve

[00:55:01] - What will have happened if Afterpay’s growth doesn’t work out in the future

[00:56:31] - Whether or not interest rate risk could turn south for them

[00:57:30] - Lessons for investors, builders, and where to learn more about Afterpay’s story

Afterpay: Buy Now, Pay Later

Introduction

Jesse
This is Jesse Pujji and today's episode is a follow up of last week's block episode covering Afterpay, the Buy Now, Pay Later giant. Founded in Sydney, Australia in 2015, Afterpay was a rapid success in the Buy Now, Pay Later market before being acquired by Block for $29 billion in 2021. To break down Afterpay I'm joined by investor Joe Magyer, we cover how buy now pay later compares to traditional credit cards, what differentiates Afterpay from direct peers, and how each player of its ecosystem benefits from its offering. Please enjoy this business breakdown of Afterpay.

Jesse
All right, Joe Magyer, welcome to Business Breakdowns.

Joe
Thanks for having me.

Afterpay's Business Model, Scale, and Founding Story

Jesse
Let's jump right into it. The business we're breaking down today is Afterpay. What is Afterpay and give us a brief explanation of what it does.

Access the full transcript
Sign in or register to view episode transcripts.

Contact

Get in touch at help@joincollossus.com