Business Breakdowns
Episode 127 Padel: Causing A Racket
Business Breakdowns

Episode 127: Padel: Causing A Racket

Business Breakdowns

Episode 127

Padel: Causing A Racket

Alan Flatt is the CEO and President of EEP Capital. We cover what makes Padel an attractive sport for both players and investors, the economics of its clubs and leagues, and whether its recent growth is sustainable over the long-term.

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(00:02:41) - (First question) - A background on the sport of Padel

(00:03:38) - The size and scope of Padel today

(00:05:35) - The origins of the sport and its growth around the world up until now

(00:06:31) - Covid and Pickleball’s impact on the growth of Padel over the last 5 years

(00:07:08) - The main differences between Padel and Pickleball

(00:09:12) - Padel’s universal attraction being its ease of entry for beginners

(00:10:41) - Alan’s story of how he became involved with Padel as an investment

(00:12:16) - Investing in Padel clubs and looking at Padel’s previous growth in other territories 

(00:15:53) - What an attractive location for a Padel club looks like

(00:18:14) - The costs involved with starting a Padel club

(00:21:53) - A look at the Padel Brooklyn location’s business model

(00:25:12) - The margin profile of a Padel club

(00:26:51) - Other sports and businesses with comparative models

(00:28:55) - How the current supply issue can be resolved

(00:33:06) - The current state of the US Pro League and how it might change

(00:35:57) - Specific attributes that make this sport entertaining like tennis, unlike squash

(00:37:50) - A breakdown of the teams and schedule of the US Pro League

(00:39:32) - The makeup of a Padel Pro League team

(00:40:49) - The strategic priority list for the Pro League in order to meet its growth goals

(00:44:28) - As a whole, how the sport of Padel can grow and the target markets for adoption

(00:46:07) - How close the sport is to becoming an Olympic sport

(00:48:20) - The risks that Padel faces

(00:51:46) - The lessons Alan has learned and can share with operators and investors

 

Padel: Causing A Racket

Introduction

Dom
This is Dom Cooke, and today's breakdown is a little bit different. Last week, we looked at the most popular sport in the world in football. Today, we are breaking down the business behind the sport in its relative infancy, Padel. Padel is a racket sport, played mostly in doubles on a court that takes elements from both squash and tennis.

The court is a little bit smaller than a tennis court. It has a net in the middle and walls around the outside that you can play off. The ball, while it looks like a tennis ball, has less pressure and so bounces less. The racket is solid with holes in it. The sports started in the late '60s in Mexico and became big in many Spanish-speaking countries ever since. It then got a significant COVID bump, and momentum has remained strong. To break down this burgeoning sport, I'm joined by Alan Flatt, CEO and President of EEP Capital.

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