Making Media
Episode 52 2023 Recap
Making Media

Episode 52: 2023 Recap

Making Media

Episode 52

2023 Recap

Matt Reustle and Dominic Cooke are the CEO and Head of Content of Colossus. We cover the macro changes facing the industry, their favorite episodes from 2023, and their dream guests for the new year.

(00:00:48) - First Question - Examining shifts in the podcast industry in 2023

(00:05:54) - Evaluating Making Media's inaugural year

(00:08:44) - The top 3 most popular Making Media episodes in 2023

(00:09:52) - Highlighting Making Media’s most underrated episode

(00:14:00) - Recalling the most unforgettable recording session

(00:16:14) - Matt and Dom’s dream guest for 2024

(00:18:24) - Discussing the most challenging conversation preparation

(00:22:32) - Reflecting on the best Colossus moments in 2023

(00:25:52) - Different ways to format episodes, successful episodes in 2023 and potential new formats in 2024

 

2023 Recap

Introduction

Matt
All right, Dom. We are back. It is 2024. It is a new year. We are going to talk about some of the stuff we got going on into the new year. But we want to reflect on 2023. This was your idea. I think it is a great reflection exercise to be doing. Many people are doing it, and it's a good chance to look back at what we did, some of the early stuff, which is so easy to forget about, some of the more recent stuff.

Macro Changes

I actually wanted to, and I sprung this upon you, start at the highest of levels, the macro level, the podcast industry level, and just talk about some of the data points going into the year, December downloads for the largest publishers in the industry, the top 20 publishers in the industry. Downloads are down 24% year-over-year.

Dom
Wow.

Matt
A lot of that is coming from Apple and the iOS 17 changes. So...

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