Transcript
Introduction
Zack
This is Zack Fuss, an investor at Irenic Capital, and today we are breaking down Intuit. Started by a former Procter & Gamble employee in 1983, Intuit has grown into the premier platform for consumers and small businesses to manage their finances and pay taxes. Along the way, it has bought off significant competition from the likes of Microsoft and others and delivered handsome returns for its shareholders. In recent years, it has spent over $10 billion adding Credit Karma and Mailchimp to its platform of services. To break down this $100 billion market cap business, I'm joined by John Feeley, Deputy CIO and a Portfolio Manager at Findlay Park. Please enjoy this Business Breakdown of Intuit.
Intuit's Founding Story and Brand Recognition
Zack
Okay. John, thank you for joining us to break down Intuit. Intuit is one of the largest personal, prosumer and professional accounting software companies globally, but it's fascinating to me that a business with such a storied history has very little in the way of brand recognition. If you can just set the scene by telling us what Intuit does and how big is it, that would be a great starting point.