Spilling the Secrets of Our Launch

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[00:01:35] - [First question] - The chaos surrounding the recent launch experience

[00:07:02] - The inception of the Making Media concept

[00:10:14] - Touching on the launch experiences for previous Colossus shows

[00:11:01] - How Colossus sometimes decides to not run an episode based on content quality

[00:13:30] - The impact of a pre-launch beta audience including colleagues

[00:15:06] - How interview guests power the potential of Making Media 

[00:16:08] - How organizing a podcast can influence one’s career trajectory

[00:17:46] - Transitioning from an investor mindset to that of a media operator

[00:19:46] - The dynamic nature of a new podcast that needs fine-tuning

[00:21:24] - Reflecting on what went well with the launch and comparing it to other launches

[00:26:40] - How future launches could be made bigger and better

[00:28:08] - When to implement paid promotion for a new podcast

[00:29:14] - Launch details and feelings about the first few episode releases

[00:30:32] - Using honest clickbait, snappy titles, and controversial ideas to build hype

[00:33:13] - Dealing with listener feedback and sourcing guests effectively 

[00:34:12] - Comparing Making Media’s early listenership to stats from other Colossus shows

[00:37:48] - Growth strategy ideas for Making Media going forward

[00:39:20] - A score from one to ten for the launch and an explanation of the score

[00:40:20] - Securing sponsors for Making Media

[00:43:02] - Ideal guests and topics for the show in the coming three months

[00:45:23] - Closing thoughts on launch week and looking to the future of the show