Shopify: The E-commerce On-Ramp

This episode is brought to you by:

Tegus. Tegus has built the most extensive primary information platform available for investors. With Tegus, you can learn everything you’d want to know about a company in an on-demand digital platform. Investors share their expert calls, allowing others to instantly access more than 15,000 calls on Coinbase, Hinge Health, Farfetch, or almost any company of interest. All you have to do is log in. Visit tegus.co/breakdowns to learn more.

[00:03:03] - [First question] - What Shopify is as a product

[00:04:58] - Product pillar 1: Core

[00:06:58] - Product pillar 2: Merchant services

[00:09:02] - Product pillar 3: Ecosystem

[00:11:04] - Product pillar 4: Shop

[00:13:08] - The evolution of commerce with the rise of the internet

[00:20:01] - Differences between high and low-trust commerce

[00:24:48] - The role of friction and trust among the many stakeholders

[00:29:18] - Overview of all four product pillars’ business models

[00:32:10] - Shopify App Store

[00:33:16] - How Shopify competes and partners with its competitors

[00:35:53] - Shop Pay expands to Facebook and Instagram

[00:37:49] - Key areas where Shopify will continue to grow across its product pillars

[00:41:52] - Improving North America's payments systems, and partnering with Affirm, Klarna, Afterpay.

[00:42:56] - Potential pitfalls of having such a high self-imposed quality bar

[00:44:12] - Conway’s law

[00:44:12] - Aggregators versus platforms

[00:52:35] - Unique marketing aspects for Shopify’s sales and marketing with their subscription model

[00:55:37] - Shopify: A StarCraft Inspired Business Strategy